Broadcasting

Instore Solutions

Attracting customers in to your business is a vital strategy for most shops and facilities, however, once there how can you maximise the time they spend in your business in order to increase the chance of conversion and the average spend. In store Radio and TV can provide your business with exactly that, the opportunity to set the mood, entertain and promote current products and special offers directly to your customers whilst they are in store and ready to purchase.

At Bluefish Media we provide our clients with fully managed bespoke in-store media solutions that are individually designed to talk directly to their customers and relay there sales messages in a way that's absorbed and ultimately deliver tangible results.

In-Store Radio
In today's consumer driven market place, how your store sounds is just as important as how your store looks. In-store Radio from Bluefish Media provides a cost effective solution to sound branding across multiple retail and service sites. Providing your business with not just atmosphere, but also branding and commercial selling opportunities.

In-store radio delivers mood setting music at the same time as time relevant information and works to enhance the whole shopping experience, making it more enjoyable for the customer. Research has shown that music in-store can quite substantially influence customers by increasing brand awareness, aligning the brand with a lifestyle and even influence how much the customer is willing to pay for a product. For more information on in-store radio solutions, please feel free to give us a call, you'll find our number in the bottom left corner of the website.

In-Store TV
Research has shown that customers spend as long as seven minutes watching in-store TV per visit. The figures are already catching the eyes of marketers that in the age of Sky+, DVD's and the proliferating television channels are searching for other ways to send their messages to an increasingly hard-to-reach consumer.

A well-designed In-Store TV solution provides product offers, promotions and store information to consumers at a time when they are in-store and most likely to react impulsively. Most in-store TV solutions can be adapted to work with standard televisions or flat-screen monitors, and can utilise an existing or dedicated network for remote content delivery.

Shop retailers will tell you that up to three-quarters of buying decisions are not made until the last minute and therefore your in-store TV solution will keep shoppers in your store, keep them engaged and offer another level of interaction. For more information on in-store TV solution, please feel free to give us a call, you'll find our number in the bottom left corner of the website.

Click here to see example case studies of our current in-store solutions as well as testimonials from the clients we provide them to.